We are Brandon & Jini Bornes, the founders of My Black Colorado. My Black Colorado is a for-profit, social impact subsidiary of BornesPro Multimedia located in Colorado Springs. The mission of My Black Colorado is to facilitate a cohesive ecosystem of the local black community to inspire, innovate and connect local black communities together. Since our launch in 2018, we have made great strides towards that goal, creating the largest black directory in Colorado, publishing 5 magazines, hosting local vendors fairs, recruiting a team of consultant and brand ambassadors, launching subscription services, sponsoring initiatives that invest into the black community, and more. Our website engagement has doubled every year, and most people find out about us through word of mouth or social media or the news.
99% of all out content in created by the local black community and from the perspective of the black experience in Colorado. All our content is family friendly. Before COVID-19, Our Magazines were in all the Colorado Springs Libraries, and we had already signed a contract for release in all the Denver libraries. We were also in the planning stages to provide all our content into multiple school districts in Colorado and around the state, including multiple colleges and universities. We hope to follow up with these initiatives in 2021.
We are releasing 4 new editions in 2021 and updating/republishing 4 editions from 2020. The 4 new editions will focus on 4 different topics: Youth, Military, beauty, and health. The 4 republished editions, (arts & entertainment, History, Educations and Product Vendors) will have new covers and updated content, and updated sponsor information.
|EXPENSES FOR 2020|
|Printing & Shipping Costs||$11,674|
|Advertising (Social Media, Email, Mass Text)||$1,755|
|Content Management (Websites & Digital Service Application Subscriptions)||$2,728|
|Service Contracts (Writers & Editors)||$2,571|
|PROJECTED FOR 2021|
|Printing & Shipping Costs||$15,000|
|Advertising (Social Media, Email, Mass Text)||$2,000|
|Content Management ((Websites & Digital Service Application Subscriptions)||$3,000|
|Service Contracts (Writers & Editors)||$6,000|
In 2020, we have had over 231 individuals, from our community financially invest into My Black Colorado by purchasing a paid subscription, this helps tremendously in creating a sustainable org supported by the community. We sold over 700 print copies of our magazines to households around Colorado. We are asking you to join the community by sponsoring us financially in a show of solidarity with larger Colorado community, and help us to excel by helping offset financial costs.
Your sponsorships will provide funding to offset overhead costs of managing My Black Colorado. These costs include printing, advertising, and content management costs. It will also offset our service contacts by helping us pay the 13 members of our editorial team that we already pay to write content for us. In 2020, we spent $18,828 to cover these costs. Our Budget for 2021 in $26,000.
We have 20 Pillar Sponsorship Opportunities for each magazine in 2021
Any organization can sponsor us at this level. Your business name and logo will be added. We thank all our financial sponsors and subscribers near the front of our magazine for helping support our work.
Sponsor us at $100 Per magazine.
We Have 10 Feature Sponsorship Opportunities for Each Magazine in 2021 (Geared specifically for black sponsors who want to financially support My Black Colorado and have a featured interview about their business or themselves)
We have 3 Premier Sponsorship Opportunities for each magazine in 2021, there will be 8 Magazines Editions in 2021
Premier sponsorships include 10 print magazines of issue you sponsor. Also includes sponsorship recognition on the bottom of all our online featured listings that are in that magazine issue. All sponsorship ads that are in the magazine are required to have prominent black representation on your sponsorship ad if you include images of people, due to our magazine purpose of representing and lifting the black community
We have 1 Platinum Sponsorship Opportunity for each magazine in 2021, there will be 8 Magazines Editions in 2021
6 Page Spread Content Feature ($6,000) Highlighting black employees in your company workplace. Platinum sponsorships include 10 print magazines of issue you sponsor. Also includes sponsorship recognition on the bottom of all our online featured listings that are in that magazine issue. All sponsorship ads that are in the magazine are required to have prominent black representation on your sponsorship ad if you include images of people, due to our magazine purpose of representing and lifting the black community.
* Half page ads by issue is available on a limited basis, sponsorship benefits not include. Editorial board will approve advertisers
Updated Publication Strategy
Please join us for 2021 and help us continue to create a legacy in the black community that all of Colorado can celebrate and be proud of.
Brandon & Jini Bornes
Founders of My Black Colorado
2021 MAGAZINE RELEASE DATES
Youth (New) – February
History (Updated) – February
Military (New) – May
Creative (Updated) – July
Beauty (New) – August
Education (Updated) – October
Health (New) – November
Marketplace (Updated) -December